Our Philosophy
Our environment
is getting more and more complex – this is particularly true for
companies and organizations working within knowledge-intensive
areas, such as the pharma/biotech industry. At the same time, a
thorough knowledge of trends and developments in the environment is
a must in order to stay competitive.
The
emergence of Internet has resulted in an exponential increase in the
amount of information available, and a more and more rapid
dissemination of information. Keeping up to date in this flood of
information takes time and
requires special skills.
In other words:
professional and pro-active business intelligence is essential for
corporate survival and growth
We feel that a
business intelligence service should fulfil the following criteria:
-
Up to date and correct
-
Relevant to the reader
-
User friendly
To
live up to this, the following are key requirements:
- Fast and
efficient delivery – news, not history!
- A wide
range of sources, and an impartial selection from these
- A simple
and flexible interface
We
are well placed to live up to these requirements – we have a
thorough knowledge of the sources, we use the latest techniques for
information retrieval, and last but not least we have more than 30
years broad international experience from the pharmaceutical
industry!